Alexa Rank of a website

Alexa is a web traffic data analysis company based in California which provides the detailed analytics of websites and gives alexa rank to each website analysed. The higher the visitors traffic on a website, the lower will be it's alexa rank. Google has alexa rank #1 which means that it has the highest traffic rate.

How is alexa rank of a website determined?

Alexa ranks a website based upon the traffic flow of the website but the traffic recorded by alexa to determine the ranking is only those users who have alexa tool bar or widget installed. Those visitors who donot have alexa extension and tool bar play no role in determining the alexa rank.

How to improve the alexa rank of a website?

To improve the alexa rank of your website, first of all go to alexa.com and create an account. After you have created your account at alexa, log in your account and you will be redirected to your dashboard. Submit your website to alexa and claim it by embedding the piece of code they provide you (for claiming the ownership of your website) in your website. Once you have claimed your website, install the alexa toolbar and extension and start visiting your site frequently and you will see your alexa rank improving.

Will alexa rank affect your google rankings?

This is the question asked very frequently by a lot of newbies and the answer to the question is "No". Your alexa traffic rank has no effect what so ever on your google rankings. Google takes a lot of things into consideration when determining the rank of a website but alexa rank is not one of them.

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What is the advantage of good alexa rank?

A good alexa rank will have a good impression on your website's visitors and advertisers. People usually judge a website by it's alexa traffic rank and analytics. Alexa rank plays a vital role in calculating the worth of your website on web. Also submitting your website to alexa.com means that your website gets a link at alexa which is treated as a quality backlink and we all know how important quality backlinks really are for google ranking. So in some way it helps your google ranking.

Is alexa traffic rank accurate?

The traffic rank of a website calculated by alexa is not correct in a few cases, as a website may receive a lot of traffic but if the users do not have alexa toolbar or extension installed then they will not be counted by alexa in the ranking and as a result the alexa rank of the website will not be as expected. Similarly a website may not have a good traffic flow but it gets frequently visited by visitors having alexa toolbar or extension installed and as a result it will receive a good alexa rank. These are the reasons why alexa traffic rank cannot be treated as a standard.